12 Best ClickFunnels Replacements Free & Paid (2026) 

$97 a month before you can build your first funnel. That’s ClickFunnels’ entry price, and it climbs fast from there.

If you run a WordPress site and wonder whether you really need a hosted all-in-one platform at that price, the answer is almost certainly no. I’ve been working with WordPress and funnel-building tools for over 13 years, and every best ClickFunnels alternative below handles the core job at a fraction of the cost.

Here are the 12 best ClickFunnels alternatives in 2026, from free tools to full-featured SaaS platforms.

How I Chose These ClickFunnels Alternatives

I’ve been building and reviewing WordPress tools for 13+ years. Every tool on this list was evaluated against the criteria that matter most when you’re replacing ClickFunnels:

• Sales funnel capability: Can it build multi-step funnels with upsells, downsells, and lead capture?
• Ease of use: Is it approachable for non-technical users without a developer?
• Pricing vs. ClickFunnels: Does it offer meaningfully better value at comparable feature levels?
• WordPress compatibility: For WordPress users, does it integrate cleanly without bloating the site?

Summary: Best ClickFunnels Alternatives

Here is a summary of our favorite ClickFunnels alternatives if you’re in a hurry. Click any of the headings below to jump to that tool’s information.

ClickFunnels Alternative	Rating	Price	Free Plan	Best For
1. SeedProd	5/5 ⭐️	From $39.50/yr	No (trial)	WordPress users
2. OptinMonster	5/5 ⭐️	From $9/mo	No	Lead conversion
3. GoHighLevel	4/5 ⭐️	From $97/mo	No	Agencies
4. Systeme.io	4/5 ⭐️	Free / $27/mo	Yes	Free funnel builder
5. Kartra	4/5 ⭐️	From $59/mo	No	All-in-one platform
6. Brevo	4/5 ⭐️	From $9/mo	Yes (email only)	Email + landing pages
7. GetResponse	4/5 ⭐️	From $15/mo	No	Email automation
8. HubSpot	4/5 ⭐️	Free / From $45/mo	Yes	Free CRM + pages
9. LeadPages	4/5 ⭐️	From $99/mo	No	Simple landing pages
10. Instapage	3/5 ⭐️	From $199/mo	No	Ad campaign pages
11. Unbounce	3/5 ⭐️	From $29/mo	No	AI optimization
12. OptimizePress	3/5 ⭐️	From $199/yr	No	WP membership sites

What Is ClickFunnels?

ClickFunnels is a website builder and sales funnel builder for entrepreneurs. It helps business owners create landing pages and automatic sales funnels for any online business.

The ClickFunnels marketing software claims you can set up 10-minute funnels and workflows for your business without hiring a developer. That means testing new campaigns is quicker, allowing you to drive more revenue.

The key ClickFunnels features include:

• Drag-and-drop website editor
• Pre-designed templates
• Landing pages
• Webinar pages (3rd party)
• Sales pages
• Squeeze pages
• Shopping cart functionality
• Lead capture forms for 1-click upsells
• Email subscription and SMS
• Automation and sequences
• Analytics and A/B split tests
• Contacts database
• Personalization
• One-click upsells, downsells, and order bumps for eCommerce

ClickFunnels also has an active fan base who love the company. So if you need help, it’s easy to get advice from their community.

That said, not everyone is a raving ClickFunnels fan.

How Much Does ClickFunnels Cost?

Despite the features above, many people are looking for an alternative to ClickFunnels.

Often, that is because the entry-level price tag costs too much. And as you need more features, the pricing increases:

Plan Level	Price
ClickFunnels Launch	$97 per month
ClickFunnels Scale	$197 per month
ClickFunnels Optimize	$297 per month
ClickFunnels Dominate	$5,997 per year

You may never need or use all the advanced features that ClickFunnels offers, which can leave you out of pocket.

What Is the Best Free ClickFunnels Alternative?

If cost is the main reason you’re leaving ClickFunnels, Systeme.io is the only fully free option on this list. Its free plan covers up to 2,000 contacts, 3 sales funnels, unlimited emails, and 1 membership site. For WordPress users, SeedProd starts at $39.50 per year, the lowest cost funnel-building option that works inside your existing site.

What Is the Best ClickFunnels Replacement?

No matter why you need an alternative to ClickFunnels, the marketing solutions, apps, and funnel software on this list should help you find the best ClickFunnels substitute.

Let’s jump in and explore the first alternative.

1. SeedProd: Best ClickFunnels Replacement for WordPress Users

SeedProd is the best WordPress theme builder and page editor for beginners. With its drag-and-drop visual editor, you can easily create customizable WordPress themes and landing pages without hiring a developer or writing code.

You can also use SeedProd to build complete WooCommerce themes for your online store.

Not to mention, page building is more straightforward with 170+ mobile responsive landing page templates you can customize in the visual editor, including:

• Coming soon pages
• Maintenance pages
• 404 web pages for broken links
• WordPress sales pages for your free trial
• Lead Squeeze pages to grow your email list
• Webinar pages and online courses
• Custom WordPress login pages
• Thank you pages

You can also start building landing pages and themes from scratch with SeedProd’s content blocks, which let you drag any element onto your page and see the changes in real-time with the WYSIWYG editor.

Landing Page Blocks

SeedProd’s blocks can help you generate leads for your business quickly. For instance, you can build a sales funnel landing page that includes:

• Lead capture forms to grow your email list
• Contact forms to communicate with your leads
• Social media sharing and profile buttons to grow your followers
• Countdown timers to create urgency
• Reviews and testimonial sliders for social proof
• WooCommerce checkout pages and add-to-cart buttons to increase sales for physical and digital products
• Pricing tables to increase conversion rates

Pre-built Page Modes

SeedProd also offers 4 pre-made landing page modes: coming soon, maintenance, login, and 404. That means you can enable different pages in WordPress without buying and installing multiple WordPress plugins.

Moreover, you can point any landing page or theme you make to a custom domain with SeedProd’s Domain Mapping feature. You can also create multiple microsites for your sales funnel, all on the same WordPress site, without installing WordPress on every new domain name.

Seamless Integrations

SeedProd integrates with popular email marketing services like Constant Contact, MailerLite, Mailchimp, Zapier, ActiveCampaign, and more. Plus, you can see anyone that subscribes via your landing page in the built-in subscriber dashboard.

If that wasn’t enough, you could use your existing SEO plugins and WordPress analytics plugins to control your landing page SEO and performance. And with live mobile editing and previews, you can ensure anything you create works perfectly on any mobile device.

SeedProd delivers all of this without slowing down your website. It’s bloat-free and loads lightning-fast.

To top it off, SeedProd offers some of the best customer support around. No problem is too small!

Not ideal if: You need built-in CRM, native email automation sequences, or a fully hosted platform outside WordPress. SeedProd builds the pages and funnels; for email sequences you’ll pair it with a tool like ActiveCampaign or Mailchimp.

SeedProd Pricing

Compared to ClickFunnels, SeedProd’s drag-and-drop website builder is a lot more cost-effective. The entry-level pricing plan is only $39.50 per year, a steal compared to ClickFunnels at $97 per month.

Best for: WordPress users who want the fastest, most cost-effective way to build landing pages and sales funnels without leaving their existing site. At $39.50/year, it’s the most affordable option on this list.

Did you know you can get an unlimited 14-day trial of SeedProd with its basic plan? Click the link to find out how.

Want to make money from SeedProd? It also offers an affiliate program.

2. OptinMonster: Best for Converting Existing Traffic into Leads

OptinMonster is one of the world’s most powerful lead generation and conversion optimization toolkits. This SaaS tool allows you to grow your email list quickly, no matter how you drive traffic to your website.

OptinMonster allows you to build professional “optin campaigns” quickly and easily. For instance, you can make powerful lightbox popups, floating bars, fullscreen welcome mats, and more.

And if you’re worried about all the technical stuff, don’t! You won’t need any coding or design experience to use OptinMonster, allowing anyone to create stunning optin campaigns in minutes.

You can also integrate with powerful platforms like Shopify and payment processors such as PayPal.

OptinMonster has over 50 templates to customize your campaign with a drag-and-drop builder.

Additionally, you can show your campaigns to the right people at the right time with OptinMonster’s advanced targeting rules, like:

• Exit-Intent® Technology: Show campaigns to users leaving your website to reduce cart abandonment.
• Geolocation Targeting: Show campaigns based on your user’s location
• OnSite Follow-Up Campaigns®: Create “drip” campaigns to show new offers based on people’s interaction with previous campaigns

OptinMonster Pricing

OptinMonster is one of the most cost-effective ClickFunnels alternatives for lead generation. Pricing starts from just $9 per month for unlimited campaigns. We recommend the Pro plan for access to all the best features.

Best for: Site owners who already have traffic and want to convert more of it with popups, overlays, and lead capture tools. Not a full funnel builder — pair it with SeedProd for the complete stack.

Get Started with OptinMonster Today!

Pro Tip OptinMonster and SeedProd work beautifully to create the ultimate lead generation and conversion optimization power couple.

3. GoHighLevel: Best ClickFunnels Alternative for Agencies

GoHighLevel is an all-in-one marketing platform built specifically for agencies. It combines a funnel builder, landing pages, CRM, email and SMS automation, and appointment scheduling in a single dashboard. Agencies can also white-label the entire platform for clients, which is something no other tool on this list offers.

The funnel builder is comparable to ClickFunnels in depth, covering upsells, downsells, order bumps, and multi-step sequences. Where GoHighLevel goes further is in its CRM and communication tools, which let you manage client pipelines alongside campaign pages.

Key GoHighLevel features include:

• Drag-and-drop funnel and page builder
• Built-in CRM and contact management
• Email and SMS automation workflows
• Appointment booking and calendar pages
• White-label options for agencies
• Membership and course delivery

GoHighLevel Pricing

GoHighLevel starts from $97 per month for the Starter plan. Agency and white-label plans start from $297 per month.

Best for: Agencies managing multiple clients who need white-label funnel building, CRM, and automation on one platform. At $97/month the cost is high for individual users, but agencies spread it across clients.

4. Systeme.io: Best Free ClickFunnels Alternative

Systeme.io is the only fully free ClickFunnels alternative on this list. The free plan includes up to 2,000 contacts, 3 sales funnels, unlimited email sends, and 1 membership site. For new businesses and solo creators, that covers everything needed to start building and selling online without a monthly fee.

The drag-and-drop builder handles the basics well, including upsell and downsell steps within funnels. It’s less polished than SeedProd or Unbounce, but for the price it’s genuinely capable.

Key Systeme.io features include:

• Sales funnel builder with upsell and downsell steps
• Email marketing and automation sequences
• Membership site and online course delivery
• Affiliate program management
• Blogging platform included

Systeme.io Pricing

Systeme.io’s free plan covers up to 2,000 contacts with no credit card required. Paid plans start from $27 per month.

Best for: New businesses and solo creators who want to test funnel building without a monthly fee. The free plan is genuinely usable, not just a trial — you can run a real funnel on it.

5. Kartra: Best All-in-One ClickFunnels Alternative

Kartra is an all-in-one marketing platform that covers landing pages, email automation, checkout, membership delivery, helpdesk, and affiliate management. It’s closer to a complete business operating system than a pure funnel builder.

Where Kartra stands out is its native checkout and billing. One-click upsells, subscription management, and payment processing are built in, not bolted on via integration.

Key Kartra features include:

• Funnel and page builder with 100+ templates
• Email marketing and behavioral automation
• Native checkout with subscriptions and upsells
• Membership and video course delivery
• Built-in helpdesk and affiliate management

Kartra Pricing

Kartra starts from $59 per month for the Essentials plan. The Starter plan with additional contacts and features runs $99 per month.

Best for: Established businesses that want one platform to replace ClickFunnels, their email tool, and their membership software. The all-in-one approach means fewer integrations but a higher monthly cost than SeedProd.

6. Brevo (Sendinblue): Best for Email Marketing and Landing Pages

Brevo, formerly Sendinblue, is an all-in-one marketing automation platform for small businesses. It helps you engage with your contacts, allowing you to build meaningful relationships through targeted communication.

In addition, it includes tons of unique features, like email campaigns, SMS messages, Facebook ads and retargeting, and more.

Brevo’s Tracker script allows you to track the website behavior of your contacts. You can then use that information and email engagement data to create automation workflows to grow your business.

For example, you can:

• Send automated emails and SMS messages when contacts perform an action
• Automatically sort contacts into different lists
• Create and assign tasks in your CRM to team members based on contact behavior

Brevo also offers a drag-and-drop landing page creator to drive leads and conversions to your website. With various landing page templates, you can quickly create a design to fit your needs.

Brevo Pricing

Brevo has a free plan for email marketing with up to 300 emails per day. Paid plans start from $9 per month for the Starter tier, which includes 1 landing page. Additional landing pages and advanced automation require higher tiers, with pricing scaling based on contact list size.

Best for: Small businesses that need email marketing and basic landing pages in one platform at a lower cost than ClickFunnels. Limited funnel depth compared to dedicated funnel builders.

7. GetResponse: Best for Email Automation and Funnel Building

GetResponse is another powerful marketing platform with email marketing, sales funnels, and marketing automation. It’s a cross between an email marketing tool and a funnel builder, letting you automate your marketing funnel from a single platform.

And with the Autofunnel feature, you can create automated step-by-step funnels to:

• Build landing pages
• Send automated emails
• Create separate autoresponders for your list
• Sell products or services
• Recover abandoned shopping carts

Plus, you can integrate any funnel and landing page with your GetResponse email list.

GetResponse Pricing

GetResponse’s premium plans start at $15 per month for up to 1,000 contacts.

Best for: Marketers who want email automation and funnel building combined. The Autofunnel feature is the closest direct ClickFunnels substitute on this list for email-driven businesses.

8. HubSpot: Best for Free CRM with Landing Pages

HubSpot is an excellent alternative to ClickFunnels with a suite of free tools to help you collect leads, build landing pages, manage paid ads, and more. In addition, you can easily set up email marketing campaigns and store your contact’s data in the free CRM.

HubSpot’s landing page tool allows you to build pages with the drag-and-drop editor, with a few templates to help you get started. Plus, it has HubSpot CRM included so that you can track interactions with your brand.

Other HubSpot features include:

• Calendar embeds to book meetings from your landing page
• A/B testing for most features
• Google calendar and Office 365 support
• Connect with your prospects through live chat

HubSpot Pricing

HubSpot is free to get started with no credit card required. However, the page builder modules are limited and lack advanced lead generation features.

For more features, plans start from $45 per month.

Best for: Teams that need a free CRM alongside basic landing pages. The free tier is genuinely useful, but advanced lead generation features require a paid plan that quickly matches ClickFunnels pricing.

9. LeadPages: Best for Simple Landing Pages and Lead Capture

LeadPages is a popular landing page builder for small businesses. It allows you to build websites and landing pages with very little code. It also includes lead capture and funnel-building tools, like popup forms, alert bars, and native integrations.

With LeadPages, you can:

• Create landing pages for webinars, books, courses, and other products
• Set up optin forms to collect email addresses and grow your list
• Deliver lead magnets to convert visitors into leads
• Create simple sales funnels linked to your email marketing service

LeadPages has fewer customization options than most tools on this list and lacks email marketing and campaign automation. That said, it’s a simpler, less expensive alternative to ClickFunnels for businesses that only need landing pages.

LeadPages Pricing

LeadPages plans start from $99 per month for the Grow plan.

Best for: Businesses that only need landing pages and lead capture — no CRM or email sequences required. Comparable in price to ClickFunnels’ base plan but without the sales funnel depth.

Check out our LeadPages review for more details. You can also see our guide on Leadpages vs Instapage vs SeedProd and Leadpages vs Unbounce vs SeedProd to see how they compare.

10. Instapage: Best for Agencies Running Paid Ad Campaigns

Instapage is another popular landing page builder offering scalable solutions for growing businesses. It includes a drag-and-drop landing page builder and integrates easily with WordPress and other tools.

Instapage includes the unique AdMap feature allowing you to visualize how well your ads match your landing pages. It’s an effective way to predict the performance of your campaigns before spending.

And with their heat map feature, you can see activity on your site as user-friendly heatmaps. With this, you can design your pages around your customer’s experience.

Instapage Pricing

Instapage’s pricing starts at $199 per month or $149 when paid annually. You can check out similar Instapage alternatives here. Or look at a comparison:

• Instapage vs. ClickFunnels vs. SeedProd
• Instapage vs Unbounce vs SeedProd

Best for: Agencies running paid ad campaigns who need precise landing page personalization and analytics. At $199/month it’s not cheap, but the AdMap and heatmap features justify the cost for high-spend ad accounts.

11. Unbounce: Best for AI-Assisted Landing Page Optimization

Unbounce is an online platform similar to Instapage that helps you quickly build landing pages for your business. While the focus is on creating landing pages, it includes several features that allow you to convert visitors into leads and customers.

Similar to other landing page tools, Unbounce has 100+ landing page templates you can use with its drag and drop editor. You can also create popups to generate leads with the same visual builder.

Other Unbounce features include:

• WYSIWYG visual editor
• Mobile-friendly editor
• Several lead capture tools
• Smart Traffic AI for landing page optimization
• Large community

Unbounce Pricing

Unbounce starts from $29 per month for the Starter plan, though this is limited to 5 landing pages and 500 monthly visitors. The Build plan at $99 per month unlocks unlimited pages and higher traffic limits. Pricing scales up from there based on traffic volume.

Best for: Conversion-focused teams who want AI-assisted optimization (Smart Traffic) on their landing pages. Costs scale with traffic, so high-volume sites should check pricing carefully before committing.

You might also like: 10 Cheap Unbounce Alternatives That Work

12. OptimizePress: Best for WordPress Membership Sites and Funnels

OptimizePress is another landing page plugin for WordPress. It allows you to easily create landing pages, sales pages, and membership sites in WordPress.

But where OptimizePress stands out as a viable alternative to ClickFunnels is with the OptimizePress suite plan.

The suite plan includes:

• Install on 20 sites or domains
• Unlimited leads and traffic
• Unlimited funnels per install
• Landing pages, funnels, checkout
• Membership and content delivery
• Integration with popular email marketing tools

OptimizePress Pricing

The pricing for OptimizePress Suite starts from $199 a year, which is significantly cheaper than ClickFunnels’ $1,164 per year standard plan.

Best for: WordPress users who specifically need course delivery, membership sites, and sales funnels in one plugin. The suite plan at $199/year is a strong value for creators with membership content.

How to Switch From ClickFunnels to an Alternative

Switching is straightforward once you have your replacement chosen. Here’s the order that works best:

1. Export your contacts from ClickFunnels. Go to Contacts, then Export to download a CSV of your full list before canceling.
2. Recreate your highest-traffic funnels first. Use your existing ClickFunnels pages as a reference, not a direct copy. Most replacement tools have templates that match common funnel types.
3. Set up 301 redirects from your old ClickFunnels URLs. Any links you’ve shared, emailed, or published need to redirect to your new pages so you don’t lose traffic.
4. Test checkout flows before switching traffic. ClickFunnels cancellation takes effect at the end of your billing period, so keep your account active until your new setup is confirmed working.

What Other Funnel Builders Are There?

We couldn’t possibly include every single funnel builder on this list. So here are some more ClickFunnels alternatives you might like:

• BuilderAll
• SamCart
• Ontraport
• Thrive Themes
• GrooveFunnels

What Is the Best ClickFunnels Alternative?

After considering the above ClickFunnels competitors, we believe that SeedProd is the best ClickFunnels alternative.

SeedProd is a drag-and-drop website builder with everything you need to create high-converting landing pages. And since WordPress powers over 40% of sites on the internet, it’s a must-have lead generation tool for optimizing your business’s sales funnel.

And best of all, it doesn’t come with a heavy price tag.

There you have it!

We hope this article helped you find the best alternative to ClickFunnels for your business. You might also like our guide on the different types of landing pages guaranteed to convert, and our comparison of Unbounce vs ClickFunnels vs SeedProd.

FAQs About ClickFunnels Alternatives

What is the best free ClickFunnels alternative?

The best free ClickFunnels alternative is Systeme.io. Its free plan covers up to 2,000 contacts, 3 sales funnels, unlimited email sends, and 1 membership site with no credit card required. For WordPress users who don’t need a hosted platform, SeedProd starts at $39.50 per year — the lowest cost funnel-building option that works inside your existing site.

Why is ClickFunnels so expensive?

ClickFunnels prices for its all-in-one value: a hosted platform with funnel building, email automation, CRM, payment processing, and membership delivery under one roof. The $97/month entry price reflects the cost of maintaining all those systems together. Most small businesses end up paying for features they’ll never use. The alternatives on this list let you pay only for what you need.

Is SeedProd a good ClickFunnels replacement for WordPress?

Yes, SeedProd is the strongest ClickFunnels replacement for WordPress users. It builds landing pages, squeeze pages, sales pages, and complete sales funnels inside WordPress without a hosted platform. At $39.50 per year, it’s a fraction of ClickFunnels’ cost. The main difference: SeedProd handles the pages and funnels while you pair it with a separate email tool like ActiveCampaign or Mailchimp for automation sequences.

What is the difference between a sales funnel builder and a website builder?

A sales funnel builder focuses on multi-step conversion flows: landing page, opt-in, upsell, checkout, and thank-you page, all linked in sequence. A website builder creates full sites with navigation and general content. Some tools do both: SeedProd is a website builder that also builds funnels. ClickFunnels is primarily a funnel builder with basic website functionality added.

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