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How to Design a Sign-Up Page (+7 Examples)

Como criar uma página de inscrição (+7 exemplos) 

Escrito por: imagem do autor Stacey Corrin
imagem do autor Stacey Corrin
Stacey escreve sobre WordPress e marketing digital há mais de 10 anos e sobre outros tópicos há muito mais tempo. Além disso, ela é fascinada por web design, experiência do usuário e SEO.
     Avaliado por: John Turner
imagem do revisor John Turner
John Turner é o cofundador da SeedProd. Ele tem mais de 20 anos de experiência em negócios e desenvolvimento e seus plug-ins foram baixados mais de 25 milhões de vezes.

Want to learn how to design a sign up page on your WordPress website?

A sign up page allows your readers to easily opt-in for your mailing list so you can communicate with them on how your services or products can help them out.

In this tutorial, we’ll show you how to design a sign up page in WordPress with examples for inspiration.

What Is a Sign Up Page?

A sign up page is a standalone web page that allows you to collect email addresses from users interested in your products or services. Sometimes they’re called “registration pages,” and they aren’t all the same.

Some are linked to online advertisements, while others are linked to your website’s navigation menu. Yet, despite these differences, they’re all designed to generate sign ups for your business.

Often your sign up page is the final step in your conversion funnel after users have decided your brand is what they’re looking for. Instead of focusing on persuading users to convert, the emphasis is on user experience and streamlining the registration process.

To get the most conversions from your sign up page design, you need to limit the number of steps needed to register. That said, you should make the most of the few elements you use.

7 High-Converting Sign Up Page Examples

Here are some excellent signup page examples you can use as inspiration.

1. Coming Soon Sign Up Page

Coming soon signup page example

Coming soon pages are designed to tell people about a new website launch. But they’re also the ideal place to collect emails from visitors before launch day.

In this example, users are encouraged to subscribe to learn when the website launches. They can also follow the brand on social media by clicking the social media profile icons at the top of the page.

2. New Website Sign Up Page

new website signup page example

Here is a similar signup page example with a simple sign up form for users to subscribe for updates. The difference on this page is it has a countdown timer as well as social media buttons.

Countdown timers are a great way to create a sense of urgency. They encourage people to act before the timer runs out, leading to better conversion rates.

3. Maintenance Mode Sign Up Page

Maintenance mode signup page example

On this sign up page example, users see a message telling them the site is down for maintenance. It includes a simple message apologizing for the inconvenience and an email address to get in touch.

This page also includes a signup form where users can register to get notifications when the site is back up. It only includes 1 form field, making it super-easy for people to finish the sign up process.

4. Coupon Sign Up Page

Coupon signup page example

This sign up page offers users a discount coupon in exchange for subscribing with their email address. Offering a coupon or discount is an excellent way to give users an incentive to sign up.

The entire design is minimal, with no distractions, ensuring users focus on converting.

5. Course Sign Up Page

Course signup page example

The next example asks visitors to sign up for a course. Showing the logos of sponsors and clients, it increases trust and credibility.

Again, the sign up form only has a single input field to collect emails. Long forms are often too distracting and ask for too much personal information, so keep yours short and to the point.

6. Webinar Registration Page

Webinar signup page example

If you’re promoting a webinar, you need a registration page to collect signups. In this webinar sign up page template from SeedProd, the registration form is one of the first things visitors see, making it easier to register.

7. Newsletter Sign Up Page

Newsletter signup page example

Our final sign up page design asks users to enter their email to get daily tips in their inbox. The focus here is on compelling headlines that encourage users to enter their email and click the call-to-action button.

Users instantly know what they can expect from registering. And it only requires a single piece of information for them to get what they want.

After looking at the above sign up and registration page examples, you’re probably wondering how to make one for your website. Follow the steps below to learn how to design a sign up page in WordPress easily.

How to Design a Sign Up Page in WordPress

Using the default WordPress editor to create your signup page isn’t always the best choice. Even with the versatile block editor, getting your page looking the way you want can be hard without help from a professional.

That’s why we suggest using a page builder plugin like SeedProd to design your sign up page.

SeedProd, o melhor plugin de página de destino do WordPress

SeedProd is the best WordPress landing page builder on the market. It comes with a library of multipurpose landing page templates and a drop and drop builder, allowing you to create a landing page without hiring a developer.

With tons of customization options, you can design your page without writing a single line of code. You can also put your site in maintenance mode, launch a coming soon page, and more with its 1-click landing page modes.

Despite being packed with all the features needed to create high-converting landing pages, SeedProd is lightning-fast and bloat-free. This means it won’t slow down your website, which can impact your SEO and conversion rates.

Você sabia que pode obter uma avaliação gratuita e ilimitada do SeedProd? Clique no link para saber como.

Let’s look at how to design a sign up page in WordPress with SeedProd.

1. Instale e ative o SeedProd

First, click here to get started with SeedProd and download the plugin to your computer. You then need to install and activate the plugin on your WordPress website.

If you need help with this, follow these step-by-step instructions for installing a WordPress plugin.

After installing SeedProd, you’ll see a welcome screen asking you to enter your SeedProd license key.

Copie sua chave de licença do seedprod

You can find your key in the Downloads section of your SeedProd account. Copy the key, paste it into the field provided, and click Verify Key.

Activate your seedprod plugin license

Once you’ve entered your SeedProd license key, scroll down the page and click the Create Your First Page button.

Crie sua primeira página de destino do SeedProd

This takes you to SeedProd’s landing page overview.

Modos da página de destino do SeedProd

At the top of the page are the different landing page modes you can activate, including:

2. Criar uma nova página de destino

Under the landing page modes section is where you’ll see all the pages you create with SeedProd.

To create your first page, click the Create New Landing Page button.

criar uma nova página de destino

3. Choose a Sign Up Page Template

On the next screen, you can choose a template for your sign up page.

Modelos de página de destino do SeedProd

SeedProd comes with a variety of customizable landing page templates, including:

And because you can customize them in the visual editor, each template is multipurpose. This means you can customize any template to suit your specific landing page needs.

So go ahead and pick a template that resembles how you want your sign up page to look. For this guide, we’ll use the Hustle Squeeze Page template.

Select a signup page template

Just hover your mouse over the template thumbnail and click the tick icon to select your design.

Launch your signup page template

A popup then appears, asking you to enter your page name and URL. You can change these settings later if needed.

Enter a name and URL for your signup page

Now click the Save and Start Editing the Page button to launch your template in the drag and drop page builder.

4. Customize Your Sign Up Landing Page

SeedProd’s drag and drop visual editor is super-easy to navigate.

SeedProd's drag and drop visual page builder

On the left-hand side is a panel with the different blocks and sections you can add to your design. And on the right-hand side is a live preview of how your page looks.

Customizing with Blocks

Adding new content to your page is as simple as dragging a block from the left panel and dropping it anywhere on your page on the right.

For instance, if you want to put a countdown timer on your sign up page, just drag it from the Advanced blocks section and drop it into place.

Drag and drop editor

Clicking any block on your preview opens the content settings panel on the left. This allows you to edit the content of any block to suit your business needs.

Landing page block content settings

Many blocks also include custom templates, which allow you to tweak the block design without adding special code.

For example, clicking the countdown timer and selecting Templates tab in the left panel shows many different designs you can use. Just click the one you like best to add it to your sign up page design.

modelos de blocos de páginas de destino

In the Advanced tab of your block settings, you can change individual settings like colors, borders, spacing, and more.

SeedProd’s Advanced blocks are the best way to collect leads on your registration page. Every block is designed with lead generation in mind, helping you create the most successful page possible.

Here are just some of the lead-generating blocks you can embed on your sign up page:

  • Brindes
  • Formulário de contato
  • Optin form (signup form)
  • Temporizador de contagem regressiva
  • Perfis sociais
  • Botões de compartilhamento social
  • Barra de progresso
  • Depoimentos
  • Acordeão
  • Formulário de login
  • E mais.

Customizing with Sections

Besides blocks, you can add other content to your sign up page by clicking the Sections tab.

Seções da página de destino do SeedProd

On this screen, you’ll see ready-made sections with all the blocks you need to make it look fantastic. This allows you to create whole page areas without building them manually, block by block.

seções da página de destino

You can choose from:

  • Cabeçalhos
  • Rodapés
  • Herói
  • Chamada para ação
  • Recursos

And all it takes is a single click to insert it onto your page. From there, customizing the section is the same as any other block.

Customizing with Global Settings

If you want to change up your sign up page’s fonts, colors, and background, it’s easy with the Global Settings panel. You can find it by clicking the gear icon in the bottom-left corner of your screen.

Configurações globais do SeedProd

Then click any of the tabs to customize those areas of your page and apply the changes globally.

Under the Fonts heading, you can change your entire page’s typography. Use the drop-down menus to browse near-unlimited Google web fonts.

Configurações de fontes globais do SeedProd

If you need help deciding which fonts go well together, click the Font Themes button. This shows you previews of font pairings curated by SeedProd’s designers.

temas de fontes

You can then click the one you like to apply it to your page.

Clicking the Colors heading reveals the different color options you can customize on your page. This includes headers, buttons, body text, and more.

SeedProd's global colors settings

Você pode escolher seu próprio esquema de cores personalizado ou clicar no botão Color Palettes (Paletas de cores ) para procurar mais de 20 combinações de cores prontas.

Escolha uma paleta de cores para a página de destino

And as with the fonts, you just need to click one you like to add it to your page.

Under the Background heading is where you can control your sign up page’s background. You can choose from a solid color or gradient or upload a custom background image.

Signup page global background image settings

It’s also possible to add a background slideshow or video background by turning the toggle for each option to the “on” position.

When you’re happy with your changes, click the green Save button in the top-right corner of your screen.

Save your signup page settings

5. Connect Your Email Marketing Service

The next step in learning how to design a sign up page is to configure your email collection settings. This means connecting SeedProd to your email marketing provider.

Integrações de marketing por e-mail do SeedProd

Clique na guia Connect (Conectar ) na parte superior da tela para ver os serviços populares de marketing por e-mail que se integram ao SeedProd, incluindo:

You can even connect to tons of other services by using the Zapier integration.

To connect your email list, just choose your preferred email service, click Connect, and follow the instructions.

conectar um serviço de marketing por e-mail

For specific instructions on integrating each email marketing service, see our email integration documentation.

It’s also possible to see who subscribes to your email list by navigating to SeedProd » Subscribers from your WordPress admin area.

Visão geral dos assinantes do SeedProd

Isso o levará à visão geral do assinante do SeedProd, onde você verá os detalhes de seus novos assinantes.

6. Configure Your Sign Up Page Settings

After connecting your email list to your registration page, you can configure a few more settings. To see them, click the Page Settings tab at the top of your screen.

Configurações da página de registro

On this page, you can edit your General settings by giving your page a new name, URL, or even set it to draft or publish.

In the Analytics section, you can view your signup page performance settings in Google Analytics plugins like MonsterInsights. You can do the same in the SEO section and set your page’s SEO metadata using WordPress SEO plugins like All in One SEO.

A área Scripts permite que você adicione scripts personalizados e trechos de código, como cookies e pixels de rastreamento.

And lastly, the Custom Domain section lets you connect your landing page to any domain name you like without installing WordPress on it.

Você pode saber tudo sobre o mapeamento de domínios para páginas de destino em nosso guia passo a passo: Como apontar uma página de destino do WordPress para um domínio diferente.

When you’ve customized your sign up page settings, remember to click the Save button.

7. Publish Your Sign Up Page in WordPress

Before publishing your registration page, it’s good practice to see if it shows up correctly on mobile devices. If it doesn’t, you could lose leads and miss out on tons of potential customers.

Felizmente, você pode visualizar sua página no celular com o SeedProd. Basta clicar na guia Design e selecionar o ícone de celular na parte inferior da tela.

Click the mobile icon to preview your landing page

Isso mostra uma visualização móvel da sua página de destino. Se algo não estiver certo, clique em qualquer lugar da página para ajustar seu design.

Any changes you make are automatically applied to BOTH the desktop and mobile layout of your page.

Preview your signup page on mobile devices

With all your customizations in place, it’s time to publish your sign up page. To do that, click the down arrow next to the Save button and select Publish.

Publish your signup page in WordPress

A window appears saying that your page is now live.

Sua página foi publicada

Clique no botão See Live Page para ver como ficou.

Preview of completed WordPress signup page.

Parabéns!

We hope this guide has helped you learn how to design a sign up page in WordPress and build it without a developer’s help.

Now all that’s left is for you to create one and start generating leads and conversions for your business. And with SeedProd, it’s super easy!

Então, o que está esperando?

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avatar do autor
Stacey Corrin Escritor
Stacey escreve sobre WordPress e marketing digital há mais de 10 anos e sobre outros tópicos há muito mais tempo. Além disso, ela é fascinada por web design, experiência do usuário e SEO.

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