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How to Make a Mobile Landing Page + Best Practices

How to Make a Mobile Landing Page in WordPress 

Written By: author image Stacey Corrin
author image Stacey Corrin
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.
     Reviewed By: John Turner
reviewer image John Turner
John Turner is the co-founder of SeedProd. He has over 20+ years of business and development experience and his plugins have been downloaded over 25 million times.

Want to know how to make a mobile landing page for your WordPress website?

We’ve all been there – trying to browse a site on your phone with half the page missing off the side of the screen. It’s the same for links that are so small you can hardly tap them.

Those pages? They’re clearly not optimized for mobile devices. Let’s change that.

In this guide, we’ll show you how to make a mobile landing page that’s both user-friendly and high-converting.

In This Guide:

Before we start, let’s see why mobile-friendly pages are crucial for your business’s success.

What Is a Mobile Landing Page?

A mobile landing page is a web page made for mobile browsers that appears when users click a search result or ad from their mobile device. The page itself typically has one goal, minimal navigation, and a user-friendly design.

Why Are Mobile Landing Pages Important?

According to Statista, there are over 6.93 billion smartphone users in the world, with this number growing exponentially. Additionally, 69% of people use mobiles for product research.

Instead of waiting to shop on their laptops or desktop computers, potential customers can now pull out their phones or tablets to get what they need. As a result, the businesses that offer mobile-first landing pages are in the best position for success because they put their target audience’s browsing preferences first.

However, only 50% of landing pages are optimized for mobile devices. That’s why you still find pages with hard-to-read text, difficult navigation, and long loading times.

To prevent this from happening, it’s best to design a landing page with a user-friendly design, fast loading times and easy to navigate on smartphones.

With this in mind, let’s look at how to make a mobile-friendly landing page in WordPress.

How to Make a Mobile Landing Page in WordPress

Below, we’ll show you how to make a mobile landing page using SeedProd, our favorite landing page plugin.

SeedProd Drag and Drop WordPress website builder

With SeedProd, you can create any landing page in WordPress without writing code. It comes with an easy-to-use drag-and-drop builder and hundreds of responsive landing page templates that make building a mobile page a breeze.

SeedProd integrates seamlessly with top email marketing services to grow your email list. You can also connect to thousands of third-party applications via Zapier.

Best of all, SeedProd is lightning fast. Unlike other WordPress page builders, SeedProd is optimized for speed, so it won’t slow down your page load times. It also works with any WordPress theme.

Follow the steps below to learn how to make a mobile landing page using SeedProd.

Step 1. Install SeedProd Landing Page Builder Plugin

First, you’ll need to install and activate the SeedProd plugin on your WordPress website. If you need help doing this, you can see our guide on installing SeedProd Pro.

Note: There’s a free version of SeedProd available that lets you create a free landing page. For this guide, we’ll the pro version because it offers more template options and blocks.

After installation, a screen will appear asking you to enter your license key details. You can find your license key in your SeedProd account dashboard.

Activate the seedprod maintenance mode plugin

Paste your license key into the field provided, and click the Verify Key button.

Step 2. Create a New Landing Page

Once you’ve entered your license key, scroll down to the page until you see the Create Your First Page button.

Create your first seedprod landing page

Clicking the button takes you to the landing page dashboard.

overview of the seedprod landing page dashboard

Here, you’ll see 3 different landing page modes along the top of the page, which include:

Under that section, you’ll see a list of all the landing pages you’ve created with SeedProd. For now, this section will be empty.

Add a new landing page in WordPress

Click the + Add New Landing Page Button to create your first page.

Step 3. Choose a Mobile Landing Page Template

After clicking the button, you’ll see a library of landing page templates. These templates work seamlessly with your existing WordPress theme and adapt to mobile devices. 

seedprod landing page templates

You can filter the templates by type by clicking any of the filters at the top of the page.

It’s also possible to edit any template to suit your business needs, so choose any template that fits what you’re looking for. For our example, we chose the Maintenance Rain template.

Just hover your mouse over the template thumbnail and click the tick icon to choose it.

A popup lightbox will then appear, asking you to enter your page name and URL. Don’t worry; you can change this later in the page settings.

give your mobile landing page a name and url

Now click the Save and Start Editing the Page button to launch the drag-and-drop builder.

Step 4. Customize Your Mobile Landing Page

Upon launching your page, it will load a visual user interface. This is where you can edit your landing page template’s content and add extra content to suit your business needs.

how to make a mobile landing page in WordPress using SeedProd

On the left-hand side of the screen are landing page blocks, while on the right is a preview of how your page will look.

The Standard blocks control your page’s general design and layout, such as images, headlines, text, buttons, and columns.

Standard landing page blocks

Advanced blocks are more specialized and focus on lead generation with elements like optin forms, giveaways, contact forms, star ratings, anchor links, and more.

Advanced landing page blocks

Adding new elements to your page is as simple as dragging a block from the left side onto the right side. You’ll see the real-time changes instantly.

For example, many mobile landing pages use countdown timers to let users know how long is left until an offer ends. To add a countdown timer to your page, drag the countdown timer block from the left panel to your page preview on the right.

drag and drop landing page countdown timer

You can then click the block to show various content settings where you can:

  • Change the countdown type from DateTime Countdown to Visitor Timer (Evergreen).
  • Choose the countdown end date and time.
  • Select your time zone.
  • Change the countdown block alignment.
  • Show a message or redirect users when the timer expires.
  • Customize the countdown labels.

You can customize each block further by clicking the Advanced tab. Plus, you can edit the colors, typography, spacing, etc., block-by-block in that area.

Advanced landing page block settings

Expert Tip

Consider adding a click-to-call button to your page, so users browsing from a mobile phone can simply tap a button to call you right away.

It’s also possible to add whole pre-made sections to your page with SeedProd.

Landing page sections

Just click the Sections tab to see ready-made layouts for landing page areas like:

  • Header
  • Hero
  • Call to Action
  • FAQ
  • Features
  • Footer

For instance, adding a FAQ section is an excellent way to provide users with answers to common questions. The answer dropdowns expand and collapse with a single click, saving space on the page and making the user-experience better for mobile browsers.

add a FAQ section to your mobile landing page

Besides, FAQ sections can help reduce cart abandonment and increase your conversion rates.

Continue adding content to your page until you’re happy with how everything looks. For instance, you can add your company phone number, social media buttons, etc. Then click the green Save button in the top-right corner to store your settings.

Expert Tip

For mobile landing pages, I recommend adding elements that save space and reduce scrolling, such as:

→ Hamburger navigation menu
→ Anchor links
→ Content toggles
→ Image carousels
→ Content Tabs
→ Accordions

Step 5. Connect Your Email Marketing Service

Another great thing about SeedProd is its ability to integrate with various third-party automation tools and applications. You can connect your landing page to Google Analytics to monitor your performance and even link to your email marketing service to grow your email list.

To connect to an app or service, click the Connect tab at the top of your page. From there, you’ll see the services you can integrate with.

Connect to an email marketing service with SeedProd

For instance, to link to your Constant Contact email list, it’s as simple as clicking the Constant Contact image and following the instructions.

Connect landing page to constant contact

When anyone signs up via your landing page, you can see them in your SeedProd dashboard by navigating to SeedProd » Subscribers, regardless of whether you integrate an email marketing service.

SeedProd landing page subscribers overview

This is an excellent solution if you’re just starting and don’t want to commit to a specific provider just yet, as it lets you get precise visual data on page subscriber counts and new subscribers over time.

Step 6. Configure Your Page Settings

Now, let’s look at your landing page settings by clicking the Page Settings tab. In the General settings, you can change your page’s name and URL, published status, and activate Isolation Mode.

SeedProd landing page settings

Isolation Mode removes any unnecessary code from loading on your page to make it faster. It only loads the information needed to render your page to users. Enabling this mode should help to remove any WordPress theme or plugin conflicts.

The following tabs allow you to edit your landing page’s SEO and Analytics settings.

Landing page analytics settings

Then the Scripts tab lets you paste custom header, body, and footer scripts. This is useful for retargeting page visitors with your Facebook Tracking pixel etc.

Step 7. Preview Your Landing Page on Mobile

Before publishing your landing page, you’ll want to make sure it’s mobile-friendly. People will bounce away from your page if your page elements aren’t mobile responsive and don’t offer an excellent mobile user experience.

You can check how your landing page looks on mobile devices with the Mobile Preview option.

preview your landing page in mobile

To begin with, find the mobile phone icon at the bottom of your page and click it to see the mobile or tablet versions of your page.

Preview of landing page on mobile devices

As you can see, your design now displays in a single column for mobile screens. However, there are some improvements we can make to make it more mobile-friendly.

replace the text landing page contact us link

For example, instead of having a text-based “contact us” link that is small and hard to tap, we can add a simple button linked to a contact form.

mobile landing page contact us button

Generally, you can make all of these edits right inside the page preview without switching back to the desktop version. Plus, any changes you make are applied automatically.

Later, switching back to your desktop landing page version is as simple as clicking the desktop icon.

Step 8. Publish Your Mobile Landing Page in WordPress

Finally, after checking that your landing page looks great on mobile devices, it’s time to make it live.

Next to the green Save button, you’ll see an arrow. Here, you can click the arrow to save your page as a template to use later or click Publish.

publish your mobile landing page

After clicking Publish, you’ll see a window telling you your landing page is now published.

your mobile landing page has been published

Now, click the See Live Page button to see how it looks.

Here’s the final version of a page we created on our test website:

Best mobile landing pages

Mobile Landing Page Best Practices

When creating landing pages for mobile, consider using minimalist designs with clear calls to action and fewer steps to convert. To maximize leads and conversions, you need to consider people’s goals and why they choose mobile over desktop devices.

Here are some elements to include on a mobile landing page:

  • Clear and concise headline: The headline should immediately communicate what your website or app is about.
  • Eye-catching visuals: Use high-quality images or videos to capture the user’s attention and communicate your message visually.
  • Call-to-action (CTA): A clear CTA button should be prominently displayed on the page, encouraging visitors to take a specific action, such as signing up, downloading an app, or making a purchase.
  • Mobile optimization: Ensure that your page is optimized for mobile devices, with a responsive design that adjusts to different screen sizes and orientations.
  • Short and snappy copy: Keep the text on the page brief and to the point, highlighting the most important information.
  • Social proof: Including customer testimonials, ratings, or reviews can help build trust with your audience.
  • Benefits and features: Highlight the key benefits and features of your product or service, explaining how it can solve a problem or meet a need for the user.
  • Easy navigation: Make sure it’s easy for users to navigate through your landing page with a clear hierarchy of information and intuitive design.
  • Limited distractions: Avoid including too many distracting elements on the page, such as pop-ups or excessive links, which can take away from the main message.

You might also like these landing page best practices for tips on getting started.

Best Mobile Landing Page Examples

Check out these best mobile landing page examples if you need some inspiration before designing your page.

1. Bugaboo

Bugaboo mobile landing page example

First is a mobile page example from Bugaboo, an online retailer of products for babies and children. Their landing page design has a single-column layout and is clean, modern, and easy to navigate from any device.

2. Etsy

As you can see, Etsy hides the page’s navigation menu from the main page with a mobile menu. The images are crystal clear, and the buttons are large enough for shoppers to tap.

Etsy mobile landing page example

Etsy’s mobile landing page example offers an excellent experience for mobile users. As you can see, the images act as buttons, so tapping them leads you directly to that page.

In addition, the search box spans the entire width of the mobile page, making it much easier to tap on smaller screens.

3. Slack

Slack mobile landing page example

We particularly love Slack’s mobile landing page because they have tailored it to the user’s device. So, since we used an iPhone, they personalized the page for the Apple store.

That approach is an excellent way to target specific target audiences. And since the page suits that audience’s needs, it’s more likely they’ll convert.

4. Maped Helix

Maped Helix mobile landing page example

Maped Helix has a crisp, mobile landing page design that leaves nothing to chance. It features a sticky bar at the top of the page to encourage users to subscribe and clearly labeled CTA buttons directing users to popular sections of their site.

Even better, the CTA button colors vary by importance, with the bolder color indicating which button users should click first.

Next, More Mobile-Friendly Tips

We hope this guide helped you learn how to make a mobile landing page for your WordPress website.

If you liked this article, you may find these additional mobile-friendly design tips helpful:

Thanks for reading! We’d love to hear your thoughts, so please feel free to leave a comment with any questions and feedback.

You can also follow us on YouTubeX (formerly Twitter), and Facebook for more helpful content to grow your business.

author avatar
Stacey Corrin Writer
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.

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