Are you looking for an easy way to embed Facebook events on WordPress?
Facebook events are an excellent way to organize business events with built-in social media features. Yet, website visitors can easily miss your events if you don’t add them to your website.
So in this article, we’ll show you how to embed Facebook events on your WordPress site to create an events feed improve their reach and engagement.
Why Embed Facebook Events on WordPress?
Embedding Facebook Events on WordPress can be beneficial for several reasons:
- Promoting upcoming events: If you’re hosting events on Facebook, embedding those events on your WordPress site can help promote them to a wider audience. When you display Facebook events on your website, you’re making it easy for your visitors to see what events you’re hosting, when they’re happening, and how they can participate.
- Increased engagement: By embedding a Facebook Events widget on your WordPress site, you’re providing your visitors with a more interactive experience. Visitors can RSVP to your events directly from the events calendar on your website, which can increase engagement and participation in your events.
- Save event management time: Embedding Facebook Events on your WordPress site can save you time by eliminating the need to create separate event pages on your website. Instead, you can simply embed the Facebook event all in one on your site, which will automatically update as you make changes to the event on your Facebook account.
- Social proof: By displaying Facebook Events on your website, you’re providing social proof that your events are popular and well-attended. This can help build trust with your visitors, increase conversions, and encourage them to attend your events.
- Customizable display: Facebook Events can be embedded in a variety of ways on your WordPress site, allowing you to customize the display to fit your brand and WordPress theme. You can choose to display the event in a calendar view or a list view, and customize the colors and fonts to match your website.
How to Embed Facebook Events on WordPress
In this tutorial, we’ll share 3 ways to add Facebook events on WordPress.
The first method shows you how to add Facebook events to a dedicated WordPress landing page. This is an excellent way to remove distractions and encourage visitors to register for your event.
We’ll use a Facebook Feed plugin to display events anywhere on your website in the second method. And because it has tons of customization options, you have complete control over how Facebook events look.
Lastly, the third method involves adding some code to your website. While it’s easy enough for users who don’t want to use a Facebook events plugin, it lacks customization options to make your events calendar look good.
With that in mind, let’s jump right into method 1.
Method 1. Embed Facebook Events on WordPress with SeedProd
SeedProd is the best drag-and-drop WordPress page builder, with coming soon and maintenance mode functionality. You can use this plugin to create high-converting landing pages without writing CSS and PHP code or hiring a developer.
Not only can you use hundreds of templates right out of the box, but it also includes tons of content blocks designed to generate leads for your business.
Most notably are the Facebook blocks, which include:
- Facebook Like
- Facebook Comments
- Facebook Page
- Facebook Embed
We’ll use the Facebook Page block to embed Facebook events right on your landing page for this method. And the best part, there are no access tokens or IDs to copy and paste.
1. Install and Activate SeedProd
To get started, install and activate the SeedProd plugin. For this guide, we’ll use SeedProd Pro because it has the advanced Facebook blocks we need.
2. Create a WordPress Landing Page
After installing SeedProd on your WordPress site, you’ll need to create a new landing page.
Luckily, you can follow this step-by-step guide on creating a landing page in WordPress to get started quickly.
Or, if you’re most interested in a page dedicated to Facebook, follow this tutorial on how to create a Facebook landing page.
Once your landing page design is in place, navigate to SeedProd » Pages and click Edit on the landing page you made by following our tutorial.
This will open the SeedProd visual editor, where you can add your Facebook events.
3. Add the Facebook Page Block
Next, find a space on your page where you’d like to display your Facebook Events calendar. Then, go to the Advanced blocks section on the right and find the Facebook Page block.
To add this block to your page, simply drag it from the left and drop it onto your preview.
Then in Facebook Page block content settings, you can add your Facebook Page URL.
By default, SeedProd displays your Facebook page timeline automatically. To show your events instead, click the Events option under the Tabs heading.
You can also change the header style in the same panel, show or hide your cover photo, adjust the alignment, and more.
And if you want to increase your Facebook page engagement more, you can use the Facebook Embed block to embed a post, video, or comment right alongside your events schedule.
4. Publish Your Landing Page with Facebook Events Calendar
All that’s left to do is click the dropdown arrow next to the Save button in the top-right corner and click Publish.
Then when you click Preview, you’ll see your events calendar live on your landing page.
That’s it. Website visitors can now see your Facebook events on your landing page.
But if you’d like to display an entire Facebook Event feed, we suggest trying the following method, where we use the Custom Facebook Feed Pro plugin.
Method 2. Displaying Facebook Events with Facebook Feed Pro Plugin
You’ll need to install and activate the Smash Balloon Custom Facebook Feed Pro plugin for this method. For help with this step, check out this step-by-step guide on how to install a WordPress plugin.
1. Create a New Facebook Feed
After installing and activating the plugin, go to the Facebook Feed » All Feeds menu from your WordPress dashboard. From there, click the Add New button to start creating your event feed.
On the following page, you’ll see 9 different types of Facebook feed you can add to your website, including:
- And more
Choose the Events option and click the Next button to continue.
2. Select a Facebook Page Source
After selecting a feed type, it’s time to choose a Facebook page source. This can be a Facebook group or a page where you post your business’s events.
To add a source, click the Add New button.
This opens a popup asking for your Facebook Page ID and Event Access Token.
Follow these instructions to find the app ID and app secret token for your page if you’re unsure how to do this.
After entering your Facebook app details, click the Add Source button.
On the next screen, you’ll see your newly added Facebook page. Just select that page and click Next to continue.
3. Customize Your Facebook Events Calendar Layout
Now you can start customizing your Facebook Events calendar. The customization options are on the left-hand side, while a preview of your feed is on the right.
The customization options allow you to change the feed type, layout, color, header design, post design, and more.
First, choose the Feed Layout option on the left.
This option offers 3 different settings, including List, Masonry, and Carousel layouts.
To show events one after the other, choose the List layout option.
Or, if you prefer to show your events in a multi-column layout, you can select the Masonry option.
And lastly, there’s the Carousel option that allows you to show your events in a stunning image slider.
Go ahead and select a layout that best suits your website. Then, click the Customize button once more to return to the previous settings.
4. Customize Your Facebook Events Feed Color Scheme
If you’d like to change the color of your Facebook events feed, click the Color Scheme heading. In this panel, you can choose from 4 different color options, such as:
- Inherit from Theme: Copy the color scheme of your website
- Light: Have a light background with dark-colored text
- Dark: Turn the background dark with light-colored text
- Custom: Enter all the colors yourself
After, you can customize other settings, including the header design, feed size, margins, and more.
When you’re happy with how everything looks, click the Save button.
5. Embed Facebook Events in WordPress Pages
Now you’re ready to embed your Facebook Events on your WordPress website, and Smash Balloon allows you to do this in 2 ways.
First, click the Embed button in the top-right corner. This opens a popup with different publishing options.
Click the Add to a Page button to embed your Facebook Events in a regular WordPress page.
From there, you can choose any page on your website from the list and click the Add button.
Clicking that option takes you to the editing screen for your chosen page. From there, click the plus icon (+) and select the Custom Facebook Feed widget to add your Facebook events calendar.
When you update or publish the page, you can preview it to see how your events calendar looks.
6. Embed Facebook Events in WordPress Sidebars
If you prefer to add your Events feed to a sidebar area, simply click the Add to a Widget button in the Embed window.
Clicking that option sends you to the widgets page, where you can choose a sidebar to display your events.
After choosing a sidebar, click the plus icon (+) to add a new widget and choose the Custom Facebook Feed widget.
Once you’ve done that, you can preview your website and see your Facebook Events in your website’s sidebar area.
Method 3: Adding Facebook Events to WordPress Without a Plugin
If you’re not a fan of using too many WordPress plugins on your website, you can embed Facebook events on WordPress without a plugin.
Yet this method requires you to add some code to your site, so it’s not something we recommend for beginners. It also doesn’t offer much control over how your events look.
1. Visit the Facebook Page Plugin website.
To get started with this method, you’ll need the Facebook Page Plugin. This isn’t a WordPress plugin but a standalone tool by Facebook for developers.
So head to Facebook Plugin tool and paste your Facebook page URL.
After entering your Facebook page URL, the tool will show a preview of your timeline. Since we want to show your Facebook events, delete the word “timeline” in the Tabs field and enter “events.”
2. Generate Your Facebook Event Embed Code
Now you will see a list of your page’s events in the preview panel, so click the Get Code button below the preview.
3. Embed the Facebook Events Code in WordPress
Next, head to your WordPress website and edit the post or page where you want to show your Facebook Events.
On the post or page edit screen, click the plus (+) icon and find the Custom HTML WordPress block.
Now, click inside the HTML block and paste the embed code from the Facebook Page Plugin tool.
You can then save or publish the post, and when you preview it, you’ll see your Facebook Events live on your website.
If you want to change how this feed displays, you’ll need to return to the Facebook Page Plugin and generate the wp embed Facebook code again. That said, there are limited Facebook settings you can change.
There you have it!
With the help of this post, you now know 3 different ways to embed Facebook Events on WordPress.
You might also like this post on how to run Google Optimize A/B split testing to improve your website results.
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