When I first used WPBakery, it was one of the few WordPress page builders around. Fast-forward to 2025, and a lot has changed.
In this hands-on WPBakery review, I’ll walk you through what it’s like to use today, from the features that still hold up to where it falls behind modern builders.
WPBakery Review Quick Links:
Qu'est-ce que WPBakery Page Builder ?
WPBakery, formerly Visual Composer, is a drag-and-drop page builder plugin for WordPress websites. It lets you create custom page layouts, content elements, and more without needing any programming knowledge.
Ce constructeur de pages populaire s'est rebaptisé WPBakery en 2017, tandis que Visual Composer est maintenant un projet de conception Web distinct appelé Visual Composer Website Builder. Essentiellement, WPBakery est maintenant un constructeur de pages, et Visual Composer est un constructeur de sites Web.
It’s a widely adopted plugin and comes bundled with many Themeforest and Codecanyon themes to make customizing them easier.
Once activated on your website, WPBakery turns the WordPress page editor into a visual design tool. You can add, edit, and arrange various elements on your page using a drag-and-drop interface to customize everything without code.
How I Tested WPBakery for This Review
To give you a fair and honest WPBakery review, I installed the plugin on my own test site. I wanted to see how it performs in real-world situations, just like you might use it.
Here’s what I did to test WPBakery thoroughly:
- Setup: I installed it on a fresh WordPress test site to see how easy it is to get started.
- Ease of Use: I tried both the backend and frontend editors to see how user-friendly they are.
- Building Pages: I created pages from scratch using drag-and-drop, pre-made templates, and checked how they look on different devices.
- Elements: I played with various page elements to see what’s possible.
- Online Stores: I built product pages to test how well it works with WooCommerce.
- Speed: I kept an eye on how fast pages load.
- Extra Features: I tried out some add-ons to see what else you can do.
- Mobile-Friendly: I made sure pages look good on phones and tablets.
By testing all these things, I got a good idea of what WPBakery does well and where it falls short. This helps you decide if it’s right for your website.
Caractéristiques et fonctionnalités de WPBakery
Now, WPBakery comes with many powerful features that make it popular among WordPress users. So, let’s kick off this WPBakery review by looking at these features in more detail.
L'interface glisser-déposer
WPBakery’s most notable feature is the drag-and-drop builder. It allows you to select any element, drag it to your preferred spot on the page, and drop it. This meant I was able to construct an entire webpage without touching a single line of code.
Once placed, I could resize, reposition, and customize elements with just a few clicks.
Furthermore, I was able to see a real-time preview, allowing me to see the changes I made instantly. This instant visual feedback allows for better design decisions and helps streamline the design process.
Modèles et éléments préconçus
For those who need inspiration or are in a hurry, WPBakery offers a library of pre-designed layouts and elements. From headers, footers, and sidebars, to sliders and galleries, I was able to find a design that fits almost every need.
I found the template library an ideal starting point for my page design. These pre-made designs cover various industries and purposes, including business, ecommerce, portfolio, blog, and more, using the latest design trends.
Each template is fully customizable using the drag-and-drop builder. I could even add my own custom CSS for more unique styling options.
Bibliothèque d'éléments de WPBakery
In addition to templates, WPBakery also has plenty of elements to enhance your web page functionality. When I was building my page, I was able to include text blocks, buttons, icons, image galleries, progress bars, testimonials, parallax, counters, accordions, widgets, and more.
Vous pouvez mélanger et assortir différents modules et modèles, personnaliser les couleurs et la typographie, et expérimenter des combinaisons pour créer un design unique et personnalisé. L'interface drag-and-drop de WPBakery s'intègre parfaitement aux modèles et aux éléments, ce qui vous permet de les personnaliser facilement pour répondre à vos besoins.
Fonctionnalités avancées et modules complémentaires
WPBakery also boasts several advanced features and add-ons for more functionality.
What I particularly liked were the grid design options. Grid layouts are popular for organizing content, especially for portfolios, product showcases, or blog posts.
With Grid layouts, I was able to customize the number of columns, adjust the spacing between elements, make the grid full-width, and fine-tune the grid appearance.
WPBakery offre également une compatibilité parfaite avec WooCommerce, le principal plugin eCommerce pour WordPress. Cela vous permet de créer des boutiques en ligne à l'aide de l'interface "glisser-déposer".
For example, I could design product pages, show featured products, create custom layouts for shopping carts and checkout pages, and fully customize my test store’s overall look and feel.
De plus, WPBakery supporte plusieurs extensions, plugins et add-ons tiers.
Ils offrent des éléments de conception supplémentaires, des intégrations avec les plugins WordPress les plus populaires et des options de personnalisation améliorées :
- Gestionnaire de modèles
- Tableaux faciles
- Ultimate Add-ons
- Diapositive avant-après
- Partage avec les médias sociaux
- Témoignages
- Formulaires de contact
- Types de messages
- Effets d'animation
- Et plus encore
WPBakery et la réactivité
WPBakery comprend l'importance de la réactivité mobile et fournit des fonctionnalités pour s'assurer que votre site est optimisé pour les appareils mobiles.
With its responsive design settings, it was easy to change my site’s appearance on different screen sizes and devices, ensuring a consistent and user-friendly experience across desktops, tablets, and smartphones.
The design options also allowed me to control the behavior of elements on different devices. For instance, I could set custom breakpoints where layout or element appearance changes occur by screen size.
Pour améliorer encore la réactivité mobile, WPBakery vous permet de masquer certains aspects pour des appareils mobiles spécifiques ou de modifier leur apparence.
La réactivité mobile est cruciale pour l'optimisation des moteurs de recherche (SEO). Grâce à ces fonctions de réactivité mobile, vous pouvez créer des sites web qui répondent aux normes d'optimisation mobile, améliorant ainsi vos chances d'obtenir un meilleur classement dans les moteurs de recherche.
WPBakery Page Builder en action
Setting up WPBakery is a breeze. After installing and activating the plugin, I could start building my pages immediately. Let’s look at how to do this next.
Créer une page à partir de rien
Pour créer une nouvelle page avec WPBakery, allez dans Pages " Add New depuis votre tableau de bord d'administration WordPress et cliquez sur le bouton WPBakery Page Builder.
Sur l'écran suivant, vous verrez deux options différentes : Backend Editor et Frontend Editor.
L'éditeur dorsal vous permet d'ajouter à votre page les mêmes éléments que l'éditeur frontal. La seule différence est que vous travaillez dans le tableau de bord de votre site web, qui n'affiche pas d'aperçu en direct de vos modifications.
Vous pouvez toujours ouvrir la bibliothèque d'éléments, personnaliser les sections, les lignes et les colonnes, et faire glisser les éléments pour réorganiser leur position.
Si, à tout moment, vous souhaitez passer à l'interface utilisateur, il vous suffit de cliquer sur le bouton Éditeur de l'interface utilisateur. Vous pourrez alors personnaliser votre nouvelle page en temps réel.
Personnalisation des modèles préconçus
Si vous préférez commencer avec un modèle pré-conçu, vous pouvez le faire facilement. Créez simplement une nouvelle page en utilisant WPBakery, cliquez sur l'icône de la bibliothèque de modèles, et cliquez sur un modèle pour l'ajouter automatiquement à votre design.
À partir de là, vous pouvez modifier les couleurs, les polices, les images, le contenu et les éléments du modèle afin d'en personnaliser la conception.
What You Should Know Before Choosing WPBakery
Here’s what I’ve found from using WPBakery across different projects, and from cleaning up messes left behind by clients who used it in the past.
Some parts of WPBakery still hold up, but others feel stuck in the past.
✅ Great for theme-bundled sites: If your WordPress theme came with WPBakery pre-installed, it’ll usually work well out of the box.
❌ Not so great for switching: If you change themes or decide to try a different page builder later, you’ll probably run into issues.
❌ Visual editing feels clunky: Compared to modern builders like SeedProd or Elementor, WPBakery’s interface can feel slow and outdated. It takes more clicks to do simple things.
A Quick Note About Shortcodes (and Why It Matters)
If you ever decide to deactivate WPBakery, you won’t just lose your layout, you’ll be left with a page full of shortcodes. This means you’ll have to manually clean up your pages or rebuild them using another tool. If that sounds like a pain, it is.
Who WPBakery Is Best (and Worst) For
Still wondering if WPBakery is right for you? Here’s a quick cheat sheet:
✅ Best for:
- Users who already have WPBakery bundled with their WordPress theme
- Developers maintaining older sites built with WPBakery
- Anyone who isn’t planning to switch themes or builders soon
❌ Not ideal for:
- Beginners looking for an easy visual builder
- Site owners who care about page speed
- People who want long-term flexibility and clean code
Revue de WPBakery : Prix
WPBakery propose 3 plans tarifaires pour différents budgets et cas d'utilisation.
The Regular license is a one-time payment of $69 for a single website with premium support and access to the template library. From there, the pricing scales to $256 for 5 websites and $499 for 10 websites.
Le prix des modules complémentaires de WPBakery peut varier et est séparé du prix du plugin principal.
What Do Customers Say About WPBakery?
While testing WPBakery myself was helpful, I wanted to see what other users think too. So I dug into comments from real users across the web, and I have to say, people have pretty mixed feelings about it.
WPBakery has been around for a while, and that history came up often in user feedback. As one developer explained:
“It was one of the first page builders for WordPress and got popular because theme developers included it in their themes. It worked well back then, but there are better tools now.”
Some users still actively work with WPBakery and find it manageable. One web developer shared their experience:
“I still have +40 sites using WP Bakery. Using The7 & Bridge themes. Relatively easy to figure out. A bit clunky and not terribly fast.”
But perhaps the most balanced view came from another experienced developer:
“It varies. I’ve seen some sites where WPBakery was awful to use, but I’ve also seen others where it worked great because it was set up properly. It really comes down to how well someone has used it.”
After reading through these comments, it’s clear that while WPBakery can work well in the right setup, most users find it showing its age compared to newer, more modern page builders.
WPBakery vs. autres constructeurs de pages
Comment WPBakery se compare-t-il à d'autres constructeurs de pages comme SeedProd, Elementor Pro, Divi Builder, et Beaver Builder? La vérité est qu'il pourrait être meilleur.
WPBakery manque de fonctionnalités que ses concurrents maîtrisent bien.
For example, SeedProd has a built-in WordPress theme builder, allowing you to create custom WordPress themes alongside landing pages. It also has many of WPBakery’s add-on features built into the core plugin, including before and after sliders, testimonials, WooCommerce products, team members, animations, pricing tables, and more.
SeedProd works independently of your WordPress theme, ensuring it works seamlessly with any design. Plus, if you decide to use a different page builder, it won’t leave messy shortcodes behind to impact your page speed.
WPBakery Alternatives
| Fonctionnalité | WPBakery | SeedProd | Elementor | Divi Builder |
|---|---|---|---|---|
| Constructeur de thèmes | ❌ Not included | ✅ Built-in | ✅ Built-in | ✅ Built-in |
| Drag-and-Drop Editor | ⚠️ Less intuitive | ✅ Beginner-friendly | ✅ Popular choice | ⚠️ Can be overwhelming |
| Vitesse | ⚠️ Slower on heavy sites | ✅ Lightweight & fast | ⚠️ Medium speed | ⚠️ Medium speed |
| Shortcode-Free | ❌ Leaves shortcodes | ✅ Clean output | ✅ Clean output | ❌ Leaves shortcodes |
| Free Version Available | ❌ No | ✅ Yes | ✅ Yes | ❌ No |
| Best Use Case | Bundled themes | Custom landing pages | Design flexibility | All-in-one designs |
To compare the alternatives, you may find the following WordPress page builder reviews helpful:
Examen de WPBakery : Verdict final
In the end, WPBakery is a robust page builder with features that anyone can use. Whether you’re a novice looking to create your first website or a developer wanting to make your workflow more productive, WPBakery has something to offer.
However, if you need advanced features like popups, theme builders, and faster page speeds, it may be best to pick an alternative solution.
Foire aux questions (FAQ) sur WPBakery
Et voilà !
I hope you found this in-depth WPBakery review helpful.
You might also like our comparison of Leadpages vs Instapage vs SeedProd, 3 other popular page builders, to see how they stack up. Alternatively, you may find our guide on how to choose the best WordPress hosting helpful.
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