When I started experimenting with Instagram ads and “link in bio” tools, I realized that sending visitors to my homepage wasn’t working. They’d land there, scroll a bit, and leave.
That’s when I tried building a social media landing page — a page designed specifically for clicks from social media. The difference in conversions was huge.
In this guide, I’ll show you some real examples of social media landing pages that work. Whether you’re running Facebook ads, using Instagram bio links, or promoting offers on Reddit or Twitter, these pages can help you get more leads, clicks, and sales.
Quick Comparison: Social Media Landing Page Examples
| Brand | Platform | Page Goal | Tactics Used | Jump to Example |
|---|---|---|---|---|
| Adobe Max | フェイスブック | Event Sign-up | Testimonials, speaker images, CTAs | View Adobe Max |
| Readly | フェイスブック | Subscription Offer | Ad/page match, trust badges, ratings | View Readly |
| Hawes & Curtis | ピンタレスト | Product Discovery | Lifestyle visuals, sustainability message | View Hawes & Curtis |
| Walnut | Demo Request | Video, client logos, trust badge | View Walnut | |
| Nordace | ツイッター | Product Promotion | Gifs, features, star reviews | View Nordace |
| Shudder | レッドディット | Seasonal Promo | Urgency, trailer, FAQs | View Shudder |
| Amazon Music | インスタグラム | Free Trial Signup | Short page, cancel-anytime trust signal | View Amazon Music |
What Is a Social Media Landing Page?
A social media landing page is a standalone web page built specifically for traffic from social platforms like Instagram, Facebook, Twitter, or Pinterest. Rather than sending visitors to your homepage, you send them to a tailored page with one goal — like signing up, buying a product, or claiming a limited-time offer.
These pages are most often used for:
- Link in bio destinations: A single page with multiple links or content highlights
- Social ad campaigns: Targeted landing pages that match the message in your ads
- Product launches and signups: Time-sensitive offers or waitlists
They help increase conversions, keep visitors focused, and let you track clicks, time on page, and other campaign metrics easily.
What Makes a Social Media Landing Page Actually Work?
Before we look at real examples, it helps to know what good social media landing pages have in common.
Here’s what I’ve found makes the biggest difference:
- Clear, matching message: The headline and design should match the social ad or bio link that brought the visitor there.
- One focused goal: Whether it’s signing up, buying, or reading more — keep the page centered on one clear action.
- Fast and mobile-friendly: Most social clicks come from mobile, so your page should load quickly and look great on small screens.
- Strong visual hierarchy: Use clean layouts, clear fonts, and eye-catching images or buttons to guide attention.
- Trust elements: Add testimonials, reviews, awards, or partner logos to build credibility and reduce hesitation.
- Easy to measure: Track what happens on the page — clicks, time on site, and conversions — to know what’s working.
You’ll see each of these strategies in action in the examples below.
インスピレーションに満ちたソーシャルメディア・ランディングページの例
以下の例は、さまざまなソーシャルメディアプラットフォームの広告に接続されています。それぞれの企業にとって何が効果的なのか、また、これらの事例をどのようにソーシャルメディアマーケティング戦略の改善に役立てることができるのかをご紹介します。
- 1. Adobe Max (Facebook Ad → Event Landing Page)
- 2. Readly (Facebook Ad → Subscription Landing Page)
- 3. Hawes & Curtis (Pinterest Ad → Product Discovery Page)
- 4. Walnut (LinkedIn Ad → Demo Request Page)
- 5. Nordace (Twitter Ad → Single Product Landing Page)
- 6. Shudder (Reddit Ad → Seasonal Offer Landing Page)
- 7. Amazon Music (Instagram Ad → Free Trial Landing Page)
1. Adobe Max (Facebook Ad → Event Landing Page)
Platform Used: Facebook
Landing Page Goal: Drive sign-ups for the Adobe Max Creativity Conference
What Works Well:
- Key event details like date, location, and registration are visible above the fold
- Minimalist design with strong visuals keeps attention focused
- Speaker headshots add trust and credibility
- Multiple CTA buttons make it easy to take action throughout the page
Extra Touches That Help:
- Social proof from past attendees
- Bold visuals and branded colors that match the ad
- Simple layout with multiple CTAs
Takeaway:
Want to boost sign-ups for your own event? Make sure your event landing page includes speaker photos, event info, and a visible CTA near the top — that’s where most clicks happen.
2. Readly (Facebook Ad → Subscription Landing Page)
Platform Used: Facebook
Landing Page Goal: Convert clicks into magazine subscription sign-ups
This is a great example of how important it is to match your ad design with your landing page layout.
What Works Well:
- Ad and page share similar colors, copy, and CTAs
- Consistent messaging creates trust and credibility
- Star ratings, testimonials, and trust badges boost conversions
- Clear product visuals show exactly what you get
Extra Touches That Help:
- Examples of magazine covers build product familiarity
- Simple layout that puts the focus on the offer
- Testimonials improve social proof
Takeaway:
Make sure your landing page looks and feels like your ad. This kind of design alignment builds trust fast and keeps bounce rates low. One small change? We’d recommend removing the top header navigation to reduce exit points.
3. Hawes & Curtis (Pinterest Ad → Product Discovery Page)
Platform Used: Pinterest
Landing Page Goal: Guide Pinterest users to shop menswear products
Pinterest is a great platform for brands in fashion, food, or lifestyle. In this case, Hawes & Curtis used a promoted pin to bring users to a product page for their menswear line.
While it’s not a classic landing page, it still acts as a strong entry point from social media — and could easily be turned into a dedicated campaign page.
What Works Well:
- Product visuals match Pinterest’s style perfectly
- Clear copy communicates their sustainability goals
- Multiple CTA buttons make shopping easy
Extra Touches That Help:
- High-quality product photos boost confidence
- Clean layout makes browsing simple
- Category-based filtering helps users navigate options
Takeaway:
For fashion or lifestyle brands, social media traffic works best when you show real products in context. Consider creating a dedicated Pinterest-style landing page using dynamic headlines or influencer photos to increase engagement. Something like “Most Pinned Looks This Month” can feel more personal and perform better than a generic product page.
4. Walnut (LinkedIn Ad → Demo Request Page)
Platform Used: LinkedIn
Landing Page Goal: Encourage users to request a live product demo
This B2B SaaS landing page is designed to convert busy professionals. It does a great job of establishing trust and showcasing the product right away.
What Works Well:
- Trust badge highlights that Walnut is LinkedIn’s #1 top startup
- Bold headline clearly communicates the value proposition
- Animated GIF gives a quick demo of how the tool works
- Client logos and customer testimonials build credibility
- Bullet points make benefits easy to scan
- Video increases time on page and product understanding
- Multiple CTA buttons reduce friction
Extra Touches That Help:
- Simple layout with no unnecessary distractions
- Social proof is placed right next to the form
- CTA buttons use strong, clear language
Takeaway:
Pages like this are perfect for demo requests or free trial offers. To boost performance, we’d recommend A/B testing different CTA button texts, video placements, or testimonial layouts to see what converts best.
5. Nordace (Twitter Ad → Single Product Landing Page)
Platform Used: Twitter
Landing Page Goal: Promote the Nordace Siena backpack with a feature-focused product page
This is a great example of a high-converting landing page for a single product. It uses strong visuals, scannable content, and storytelling to walk visitors through each benefit.
What Works Well:
- Benefit-focused copy addresses real-world pain points like comfort, security, and storage
- High-quality photos and animated GIFs show the backpack in use
- Color options and product variations are easy to browse
- Star ratings and customer reviews build trust
Extra Touches That Help:
- Sections are clearly divided to explain each feature
- Visual hierarchy makes the page easy to scroll on mobile
- Strong CTA at the bottom encourages immediate purchase
Takeaway:
This type of product landing page works great when you’re promoting a hero item via social ads. Focus on features, benefits, and proof. The better the story your page tells, the more likely visitors are to click “Buy Now.”
6. Shudder (Reddit Ad → Seasonal Offer Landing Page)
Platform Used: Reddit
Landing Page Goal: Promote a limited-time Halloween offer for Shudder’s video streaming service
Shudder used Reddit ads to promote its horror content just in time for Halloween — perfect timing for their target audience. The creative drives users to a themed landing page with a seasonal discount.
What Works Well:
- Halloween-themed visuals match the timing and ad creative
- “Limited time” messaging creates urgency
- Trailer previews content without needing to scroll
- Testimonials and ratings improve trust
- FAQ section handles common objections
- Official AMC branding builds credibility
Extra Touches That Help:
- Dark color scheme fits the brand and genre
- Offer is clear and shown right under the headline
- Short layout helps reduce distractions
Takeaway:
Seasonal campaigns are a great time to run social ads to landing pages. But make sure you remove anything that pulls visitors away. In this case, we’d suggest limiting exit links — like social media icons or unnecessary menu navigation — to keep people focused on the offer.
7. Amazon Music (Instagram Ad → Free Trial Landing Page)
Platform Used: Instagram
Landing Page Goal: Promote Amazon Music Unlimited’s 90-day free trial
This landing page is built for clarity. There’s no fluff — just a strong headline, the offer front and center, and a short scroll to the CTA.
What Works Well:
- The “Cancel anytime” line eases subscription anxiety
- Headline and offer appear immediately on page load
- Pricing is shown clearly under the CTA
- Short layout keeps the focus on conversion
Extra Touches That Help:
- Minimal distractions from other content or navigation
- Bold design keeps things visually sharp and clear
- Uses urgency (“Limited time”) without feeling aggressive
Takeaway:
If you’re running a free trial or limited-time deal, follow Amazon’s lead. Keep your social media landing page short, focused, and friction-free — and show the most important info (like pricing and cancellation terms) upfront. That’s what builds trust quickly.
WordPressでソーシャルメディアのランディングページを作成する方法
WordPressであらゆるタイプのランディングページを作成する最も簡単な方法は、ランディングページビルダーを使うことです。最高のWordPressページビルダープラグインであるSeedProdをご紹介します。
SeedProdには、何百ものランディングページのテンプレートがあらかじめ用意されており、ドラッグ＆ドロップのビジュアルエディタにより、WordPressのレイアウトを簡単に作成することができます。必要なページ要素を追加するための無数のWordPressブロックを提供しています：
- CTAボタン
- お客様の声
- カウントダウン・タイマー
- よくあるご質問
- ビデオ埋め込み
- 価格表
- WooCommerce製品
- カートに追加ボタン
- その他いろいろ
また、コーディング不要で、ゼロからWordPressのカスタムテーマを作成することもできる。
この強力なページビルダーは、人気のEメールマーケティングサービス、WordPressテーマ、その他のWordPressプラグインとシームレスに統合できます。また、究極のユーザーエクスペリエンスのために、さまざまなモバイルデバイスに難なく適応します。
このステップバイステップガイドに従って、ソーシャルメディアキャンペーン用のランディングページをWordPressで作成しましょう。
そうだ！
この記事が、今後のデジタルマーケティングキャンペーンに最適なソーシャルメディアランディングページの事例を見つける一助となれば幸いです。
成功するソーシャルメディア・ランディングページのデザインを作成する準備はできていますか？
よくある質問
Still have questions about building or using social media landing pages? Here are some quick answers:
Final Thoughts on Social Media Landing Pages
Social media landing pages give you a better way to turn clicks into real results. Instead of sending visitors to a homepage that tries to do everything, these focused pages guide them to take one clear action — like signing up, buying, or learning more.
The best examples all follow the same pattern: strong visuals, clear copy, a single goal, and trust signals like testimonials or badges.
If you’re running ads or sharing links on Instagram, Facebook, Pinterest, or Twitter, a well-designed landing page can make a big difference.
And with a tool like SeedProd, you don’t need a developer to build one. You can choose a template, drag and drop the content blocks you need, and launch in minutes.
Ready to create your own high-converting landing page? Let’s get started.
ソーシャルメディア管理のヒントにご興味があれば、他のガイドもご覧ください：
- カスタムWordPressソーシャルメディアアイコンをウェブサイトに追加する方法（2つの方法）
- 9+ソーシャルメディア・リードジェネレーション戦略
- ソーシャルメディア・コンテストのランダム当選者を選ぶ方法
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